The table below displays each region, along with the number of Advisers and Firms. Typically, the data associates Advisers with the region of their authorised firm. However, Advisers sometimes list their individual location details on the FCA register, allowing us to pinpoint their exact locations even if they are linked to a larger firm.
2025 Financial Planning Market Overview: Key Trends and Opportunities
Everything you need to know about the number of advice firms and the total count of advisers.
The purpose of this content is to update you on the Financial Planning market and to give you an understanding of how we leverage FCA data. Having supported both employed and self-employed Advisers for nearly 10 years, we are confident in our deep knowledge of the market.
We assist advice firms in structuring propositions that attract advisers, whether it's creating roles for employed advisers to service client banks or supporting self-employed advisers in building businesses and establishing clear succession plans.
Most of our time is dedicated to understanding your current circumstances. From there, one of three outcomes is possible:
1. We connect you with firms in our network that offer standout opportunities for advisers.
2. Using our extensive data and resources, we help you find precisely what you’re looking for.
3. If you already have a favourable setup or if it’s challenging to find a better option than what you currently have, we will honestly advise you to stay put.
Book A Call With UsHow many Advisers are on the FCA Register?
We have categorised each individual based on their permissions and observed a growing trend towards advisers adopting highly specialised and targeted approaches in their business development strategies. In light of this shift, it's not surprising that holistic advisers currently comprise only 21.41% of the wealth market. We anticipate that this percentage may decrease further in the coming years as the trend towards specialisation continues.

Number of Firms and Advisers by Region

How many Firms and what Size are they?
Firms are categorised by size based on the number of Advisers within them. Notably, 84.6% of advice firms in the UK are composed of three or fewer Advisers. However, the remaining 15.4% of firms account for 70.03% of the total number of advisers. The table on the left displays the size of each firm, while the figure on the right indicates the current number of firms in each category.

Our best proposition for self employed advisers All under One Roof
What are Advisers looking for?
It’s not complicated but it usually falls into these five areas.

Independence
Your clients are not forced into in-house products or investment solutions. You have the freedom to choose any product and any provider. Additionally, they hold full advice permissions, ensuring you have complete flexibility.
Support
✓ Sales support administration
✓ Bespoke onboarding system
✓ Plan information gathering service
✓ Paraplanning service
✓ Compliance support
✓ Research package & Investment proposition
✓ Training & Development (CPD, Individual, group, workshops, exams to Chartered Status)
✓ Technical support
✓ Corporate advice package
✓ Template website, newsletters, and Social Media package
Buyout/Succession Planning
You’ll have 3 options.Â
- The company will purchase your client bank and hire an employed adviser to service your clients.
- Funding support should you wish to sell your clients to an adviser within the group.
- As you own your clients you’re more than welcome to take your business to the open market.Â
Personal service and support
With over 20 employed Paraplanners, you’ll have a dedicated and growing team to support your needs.
A free information-gathering service is also provided to ensure the paraplanning team has everything they need to process the business quickly and efficiently.
Paraplanning is charged at a fixed cost of £22+VAT per hour, charged by the minute. On average, across all case types, the time taken is 3 hours.
It’s worth noting that this cost is only charged if you choose to use this service.Â
Superior software
Their bespoke back-office tool enhances financial adviser efficiency by seamlessly integrating with systems like Intelligent Office. It focuses on improving advisers’ work processes with features that support client relationship management and risk assessments effectively.
The software offers extensive customisation to suit various working styles, from traditional practices to fully digital operations. Its dashboards enable advisers to manage continuous professional development, create detailed client profiles, and communicate securely.
Designed to enrich the adviser-client relationship, the tool aims to free up more time for face-to-face interactions, providing a technology solution that supports personal engagement. Recent updates have added advanced financial planning and cash flow modelling capabilities.